Matbuu
We provide SEO (Search Engine Optimization), advertisement management (Google Adwords) and interface design services for AFB Group's Matbuu.com, which we agreed in November 2015. As a result of our work, Matbuu.com has achieved 80% growth rate in the last 3 years and has significantly increased its awareness.
Problems
- • Low conversion rates observed due to the fact that Matbuu.com website, which has a challenging and detailed ordering system, does not address the end user with the right design,
- • Slow growth of turnover due to conversion rate,
- • Low traffic gained despite the high organic traffic volume.
Solution
First of all, we determined the points that users have difficulty in order size in printing processes with Google Analytics. We have created a new UI and UX design to make these areas understandable.
We realized content production and backlink activities suitable for keyword competition for organic traffic.
Thanks to the digital media advertisements we conducted together with TV advertisements to strengthen the brand image, we significantly increased awareness.
Increase in turnover within 2 years
Organic traffic increase for 2 years .
Conversion Rate increase
Growth in brand awareness in 4 years
Impression
- Brand Manager:
- Digital Marketing Strategist:
- Google Ads:
- SEO:
- Website Development:
- Simay Akkurt
- Emre Elbeyoğlu
- Şerife Aytekin
- Tuğçe Gör
- Barış Onay
“The Flatart team plays a big role in making us stand out among the companies that provide online printing services. We would like to thank the Flatart team for SEO, which helped us bring our products together with our customers.”
Detailed View of the Printed Success Story
We formulated the strategy necessary for Matbuu.com to obtain a quality traffic.
650% increase in organic traffic for target words in 4 years.
With On-Page SEO and Off-Page SEO requirements, we were able to take the first 3 places in highly competitive words in organic traffic. We achieved backlinks with our content improvements and website optimizations.
Perpetrator Unsolved: Business Card Sponsor Sponsor Matbuu.com
We became the supporter of the project by distributing free business cards in the micro site we prepared for the “Unsuccessful Unsuccessful Kick” project, which is the kindness movement of the idea workshop. While the project broke the records of sharing on social media and blogs, we provided a serious authority in the focus of the word “business card” with the backlinks we obtained.
An interface design experience that will clearly explain itself to the end user.
For the interface design, we watched the user movements for 2 months via Google Analytics and Fullstory. We have created solutions for every difficulties experienced and every screen that is not understood.
“Being Pessimistic Be Corporate” Campaign Launch and Digital Communication Studies
Digital communication activities were designed to announce the campaign launched for tradesmen, corporate firms and new ventures to the target audience.
Our other success stories.
Liva Pastacılık
Liva Pastacılık: Our e-commerce brand for which we provide digital marketing consultancy, search engine optimization and digital ads services.
E-Commerce turnover conversion rate
monthly orders
TCDD Taşımacılık
Website UI/UX design, software development and search engine optimization (SEO) services.
Increase in conversion rate
Organic traffic growth
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