SUCCESS STORY

Fullamoda

Fulla Moda, a brand that keeps up with current fashion trends beyond conventional patterns, brings trendy products in women's, men's and children's clothing to consumers in Turkey through 70+ physical stores and an e-commerce platform. The rich product range on the Fullamoda online shopping site also wins the hearts of users.

Services Provided

Digital Ads
Digital Consulting

Impressum

  • Brand Strategist:
  • Brand Manager:
  • Digital Ads Specialist:
  • Melisa AkınsalMelisa Akınsal
  • Duygu Ekim SerteserDuygu Serteser
  • Şerife AytekinŞerife Aytekin
Fullamoda website displayed on two laptop screens

Success Story

Fullamoda X Flatart

Flatart's path crossed with Fullamoda — a brand that always delivers a dynamic shopping experience to its customers through active e-commerce campaigns and website management — for the first time during a Black Friday campaign.

While the discount campaign aimed to acquire new users, retargeting ad actions were also taken with special discount codes. Aware that we were competing with major players in a challenging sector, we used trending ad models and real-time solutions along with CRO-focused actions to deliver a successful campaign.

Success Story

1 to 5 ROI Gain

+%114.70

Increase in E-commerce Conversion Rate

+%160.55

Increase in Website Sales Volume

+%279.20

Revenue Increase

+%22.27

Session Count Increase

Success Story

CRO-Supporting Sales Channels

Google Ads logo

Google Ads

Criteo logo

Criteo

Facebook Instagram Ads logo

Facebook&Instagram Ads

In ad campaigns that targeted not only sales but also brand awareness, ads were also published on TikTok and Twitter. Together with video broadcasts, 1.5M+ ad video view actions were achieved.

TikTok logo
Twitter logo

Campaign Period Website Traffic

Campaign period website traffic chart

Digital Consulting & Realtime Action

Following a major campaign period like Black Friday, we evaluated the increasingly trending "2022 Price Hikes" agenda in the digital space and organized and managed the "These Prices Won't Come Back!" campaign that set us apart from our competitors in the sector.

Realtime action analytics

As a result of the CRO-focused actions we took — centered on the products users were searching for on our site and in the digital space — we achieved 2,000+ product sales.

Our other success stories.

Liva Pastacılık

Liva Pastacılık: Our e-commerce brand for which we provide digital marketing consultancy, search engine optimization and digital ads services.

%5.79

E-Commerce turnover conversion rate

+4.500

monthly orders

Check out the success story

TCDD Taşımacılık

Website UI/UX design, software development and search engine optimization (SEO) services.


+%24

Increase in conversion rate

+%125

Organic traffic growth

Check out the success story

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