SUCCESS STORY

eÇanta

ecanta.com.tr began operating in 2002, and over the years developed an e-commerce website for popular bag and purse brands from all over the world for the customers in Turkses.

We worked with eCanta between the years of 2017 and 2020, and helped the brand to gain a serious momentum.

+28k

Organic traffic increase of

+%26

Reducing the cost of advertising

Services Provided

E-Mail Marketing
UI & UX Design

Impressum

  • Brand Manager:
  • Digital Ads:
  • SEO:
  • Melisa Akınsal
  • Şerife AytekinŞerife Aytekin
  • Alaattin Emre ElbeyoğluEmre Elbeyoğlu
Success Story

Problems

- The biggest problem of ecanta.com.tr was the fact that the company was able to sell world famous brands at affordable prices. The significant decrease in prices made the customers question the legitimacy of the brand, because many thought that the products might be fake. As a result, the conversion rates were very low,

- ecanta.com.tr used a ready-made e-commerce infrastructure solution and this lat structure was not SEO compliant. Therefore, despite the product variety, it could not receive organic traffic.

- Since the ads were not reflecting brand reliability, the potential conversions rate that was supposed to be achieved from them were also low.

Success Story

Solution

As a solution, we first initiated a communication strategy to increase the reliability and recognition rates of the brand.

A campaign was planned on advertisement, SEO and social media channels in order to show that ecanta.com.tr is actually Tuğça Canta, has been in this business for 29 years and is the official distributor of the brands that it sells.

“ Flatart helped us to become the industry leader on Google, and helped eCanta to rapidly reach the number one on Google. ”

Selim Göksin
CEO
Success Story

In the last year, we have reached 28,000 organic visitors from 1,200 monthly visitors.

organik trafik grafik göstergesi

30-fold Growth in 1 Year

28.000 Organic

organik trafik grafik göstergesi

Rise in Searches

2nd Place in a Google Search

As a result of the on-page and off-page SEO work, organic traffic of the website has increased nearly 30 times in a year, reaching 28,000 monthly organic visitor levels.

In addition to the traffic, eCanta is now always appearing on the second place, when someone searches for the brands that they are selling. It is right behind the brand’s own website.

Success Story

Keywords

- The biggest problem of ecanta.com.tr was the fact that the company was able to sell world famous brands at affordable prices. The significant decrease in prices made the customers question the legitimacy of the brand, because many thought that the products might be fake. As a result, the conversion rates were very low,

- ecanta.com.tr used a ready-made e-commerce infrastructure solution and this lat structure was not SEO compliant. Therefore, despite the product variety, it could not receive organic traffic.

- Since the ads were not reflecting brand reliability, the potential conversions rate that was supposed to be achieved from them were also low.

google adsSuccess Story

Right click, right CPC cost at the right time with Google Ads scripts.

We used Google Ads scripts to manage to see more brands and products in shopping, search ads and GDN channels in Google Ads.

Thus, in accordance with the algorithm we have determined, the advertising panel has performed optimization works based on some basic metrics 24/7.

Success Story

450% traffic increase, 650% conversion rate increase with our Black Friday digital strategy.

We used Google Ads scripts to manage to see more brands and products in shopping, search ads and GDN channels in Google Ads.

Thus, in accordance with the algorithm we have determined, the advertising panel has performed optimization works based on some basic metrics 24/7.

organik trafik grafik göstergesi

450% Traffic Increase

with our Digital Strategy

organik trafik grafik göstergesi

650% Transformation

with our Digital Strategy

Our other success stories.

Liva Pastry

An e-commerce campaign with digital marketing consultancy, search engine optimization and advertising services.

%4.6

E-Commerce turnover conversion rate

+4.500

More tha monthly orders

Check out the success story

TCDD Transportation

The brand that we provided website design, UI / UX design, software development, and search engine optimization (SEO) services.

+%24

Conversion rate increase.

+%125

Organic traffic increase.

Check out the success story

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